Sunday, November 18, 2007

How to Attract Visitors to Your Site

How do you get traffic to your web business?

I see it time and time again:
The number-one challenge faced by brand-new internet business owners is a lack of traffic. Obviously, if your website isn't getting any traffic, you're not generating any sales. And what's worse is that without traffic, you can't test the key components of your sales process. And if you roll out a large traffic campaign before you've tested your site to make sure it converts maximum visitors into buyers, you risk losing sales and looking unprofessional to potential business partners and affiliates.
So you're caught in a vicious cycle: Before ramping up a big traffic campaign, you need to test your sales process, but without any traffic, testing is difficult--if not impossible!

In this article, I'm going to give you an eight-step action plan that will show you:
>How to get cheap, instant traffic to your website so you can test key components of your sales process-- your sales copy, order form, navigation and opt-in offer--before rolling out a large-scale traffic campaign;
>How to ensure that every element of your sales process is optimized to convert maximum traffic into maximum sales;
>The most effective strategies for attracting thousands of highly qualified potential buyers to your site right away;
>And the secret to putting your entire traffic campaign on autopilot.

So even if your site is getting no traffic right now, you can be testing the key elements of your sales process tomorrow--and as soon as two weeks from now, you can be rolling out your traffic campaign in full.
Sound good? Let's get you started off on the right foot!

Step 1:
Get the traffic you need to test your website fast! When I talk about testing with new internet business owners, I hear the same two questions all the time:
How do I test my site?
What do I test on my site?
As you may already know, there are an infinite number of things you can test on your site to help you increase sales. From layout to copy to design, there are limitless combinations of changes that may improve your visitor-to-sale conversion rate. But what's "enough" when you're just starting out? What elements should you focus on testing before rolling out your traffic campaign?

My advice is to stick to the basics. Focus on testing your:
>Salescopy, especially your headline, benefits, guarantee and call to action
>Order process, which needs to be simple enough for a novice web user to place an order
>Opt-in offer, so you can determine if you're successfully capturing your visitors' contact information
>Site navigation, so you can figure out how many clicks it takes to buy. Ideally it should take less than three.
These are the four critical aspects of your sales process that need to be tested before you start driving traffic. Later on, once you've generated sales and have some steady traffic, you can move on to testing other parts of your site.Of course, all this talk of testing your new site raises one big question: How can you test without traffic? Because if you're just getting started, chances are good that your website doesn't get much traffic yet.

The solution is simple: Buy traffic through PPC search engines. Pay-per-click search engines are a lot like auctions--they allow you to bid for top-ranking positions under keywords of your choice. For each visitor who searches the keyword(s) you bid on and then clicks through to your site, you pay whatever you bid. Prices typically range from five cents to a few dollars per click-through for popular keywords.
There are a ton of PPC search engines out there, but the two best ones to get started with are:
Yahoo Search Marketing and
MIVA
With PPC search engines, you get cheap, instant, qualified traffic--provided you bid on targeted keywords. Not only that, but bidding on traffic in the PPC search engines can help your site get ranked in the free search engines, too!Here are a few tips to help you start bidding for traffic without breaking the bank:
>In Yahoo Search Marketing, bid to appear in the top three listings whenever possible, since these results are also "pushed" to appear in the search results for MSN, Yahoo, AltaVista, InfoSpace, AlltheWeb and NetZero--reaching 80 percent of all internet users.
>Bid on targeted, descriptive keywords. So don't just bid on "sock;" bid on "red wool sock." Not only are targeted keywords and phrases usually cheaper to bid on--they'll also attract more qualified potential buyers. >Use a keyword selection tool like Google's AdWords Keyword Tool to research targeted keywords that attract maximum traffic for minimal cost-per-click.
After you've tested and tweaked your site with a limited amount of purchased traffic, it's time to start generating qualified traffic for your site on a larger scale. But how do you go from some traffic to a ton of traffic?

Step 2:
Get cheap traffic quickly with PPC advertising. Once you've tested your site with limited PPC traffic, the fastest way to ramp up traffic to your site is to roll out a PPC campaign on a larger scale. Obviously, you should start with Yahoo Search Marketing and Findwhat, as mentioned above. But here are some more PPC engines to consider bidding with as you increase your investment:
Kanoodle
Enhance Interactive
LookSmart
This is also a great time to get started with Google AdWords --Google's own PPC contender. With Google AdWords, you get instant traffic with no waiting. Because as soon as you put the money down on your keywords, your ad goes up and starts working for you.

Step 3:
Get free traffic from search engines like Google. Now that you've bid on keywords for a strong showing in the PPC search engines, it's time to tackle the organic search engines and directories. Search engines like Google and directories like Yahoo! can still be a great source of free traffic for your website. The trick is getting a competitive ranking for your best keywords.

The first step in getting a top ranking in the search engines is to submit or suggest your site to them. In other words, you have to provide them with details about your site. You want to make sure that the "spiders"--automated programs that crawl the web indexing sites for the search engines--find your site and include it in the search results.While the spiders do index sites and pages that haven't been submitted, you certainly don't want to leave this to chance. A spider might find your website and index it next week--or it might be two years before that finally happens. So take the time to submit your site to be sure you're included. Once your site's been submitted, expect it to take two to six weeks for your listing to appear.
Every engine has a slightly different process for site submission, and it pays to follow their guidelines. For example, there's a fee to list your site in the directory at Yahoo!, but Google doesn't charge for their submission process. Here's a tip: If you submit your site exactly as they ask, you stand a better chance of getting a good listing on the first page of search results.
To submit or suggest your site to the major engines, follow the simple instructions they provide on these pages:
For Google, go to www.google.com/addurl/?continue=/addurl
For Yahoo Directory, go to http://docs.yahoo.com/info/suggest/
For Yahoo! Search, go to http://submit.search.yahoo.com
For MSN, go to http://search.msn.com/docs/submit.aspx
For AOL, submit your site to the Open Directory Project, which uses ODP data. Here's the link: http://dmoz.org/add.html
And don't bother with companies that offer to submit your site to the search engines. Since each search engine uses a different set of criteria to rank your site, free submission services can actually end up doing you more harm than good, since they submit the same information in the same way to all the engines.

Step 4:
Give away irresistible free content for priceless publicity. Believe it or not, a really easy, frequently undervalued strategy for getting traffic is giving away free content to other websites. Even just two or three well-written articles can generate truckloads of traffic, as long as they don't contain a sales pitch. You want to include rare, hard-to-get information that'll lend your articles automatic value--the kind of information that establishes you as an expert in your field.
Once you've finished an article, write a short bio paragraph about you and your business and place it at the end of your article along with--and this is the most important part--a link to your site.
To locate sites that might be interested in your content, e-mail other website owners in your industry--be sure to choose sites that receive attention and visits from your target market--and invite them to use your article on their site or in their newsletter at absolutely no cost. Many site owners need fresh content, so they'll be more than happy to post your articles--and it won't be long before those articles start driving traffic back to your site.
Another option is to give away your articles through free content websites like these:
www.ezinearticles.com
www.freesticky.com
Your articles will automatically be made available to thousands of websites seeking free, quality content--and all you have to do is submit your articles once.Don't underestimate the power of giving away free content. And as your articles gain more exposure, don't be surprised if you're contacted by high-profile magazine and portal sites related to your industry looking for free articles to include on their sites, too.

Step 5:
Get free word of mouth publicity using viral marketing. Simply defined, viral marketing is a way for you to spread your marketing message like a virus. You encourage people to pass on information about your site to others, and you use that word-of-mouth publicity to advertise your business. Once you start the "virus," it spreads without you lifting a finger.
Need an example? Try Hotmail.com, the free web-based e-mail service provider. At the bottom of every single Hotmail e-mail sent by Hotmail members, there's a simple one-line message:
"Get your free, private email from MSN at http://www.hotmail.com"
How much time do you think it took Hotmail to include that signature line as part of their e-mail service? Not much at all--but look at the impact this simple strategy had on the growth of their business. In my personal experience, more than 35 percent of all e-mail users have Hotmail accounts!
You can easily duplicate this strategy by doing something as simple as including a "pass it on link" at the end of a free newsletter, something as simple as:
"If you've enjoyed this article, please be sure to forward it to a friend!"
By simply asking readers to take action and forward your newsletter, you'll prompt free word of mouth exposure for your business without any extra cost or hassle.

How else can you put viral marketing to work for you? Here are a few simple ideas:
>Give away free articles (like the ones I describe in Step 4) that include a "pass it on" link.
>Give away free demos of your product.
>Offer a free trial of your service with a "share this great resource" button on the page.
>Hold a contest on your site, and give participants an extra entry for every friend they refer.
>Start an affiliate program (see Step 7 below).
As you can see, you don't need to be the next Hotmail to get started with viral marketing. By simply encouraging people to "share this resource with friends," you can attract some great word-of-mouth traffic.

Step 6:
Get free links on other high-traffic websites. Link requests require minimal effort from you, but they can absolutely explode your traffic numbers overnight. How? If your site is a featured link on a major site in your industry--one that receives a ton of attention--your site immediately benefits from all the exposure their site receives.
Getting started with this strategy is simple, but you should follow a standard process every time you request a link. Let's break it down into a few easy steps:
Do a Google search for your standard keywords--the ones that people generally use to find your site.
Make detailed notes about the sites that appear regularly in the top ten listings for your major keywords.
Use the Alexa Toolbar, LinkPopularity or Technorati to find out what other sites these sites are linking to, whose linking to them and how much traffic they're receiving, then look up their contact information.
Before making contact, make sure you know the correct URL for the site, the URL of the sub-page on which you want your link to appear, the name of the site owner or webmaster, the date you last visited their site, and a brief description of the contents of the site.
When you're ready to contact the owners of these website and request a link, write a personal e-mail--don't use form letters. Be sure to include some positive comments about their site, information about you and your site (along with your URL), an explanation of why a link to you would benefit them, and instructions for contacting you to get started.
You want your request to be thorough and professional. If you can present a persuasive argument for why the link request benefits both of you, you stand a better chance of forging a connection. And if you're really eager to get your link on their site, be prepared to up the ante by offering them a commission or a link on your site in return. The investment could be well worth the extra exposure your marketing message receives.
When other businesses request links on your site, my advice is, be stingy. Just as links on others' sites serve as a personal recommendation of your site, links on your site are recommendations for their businesses. Only recommend the best!
Okay, now let's talk about the ultimate linking strategy.

Step 7:
Get thousands of websites to promote your business for free. Imagine hundreds, even thousands, of websites promoting your product or service without spending a dime until someone refers a paying customer. You can do this with what's called an affiliate program.
Affiliate programs--also referred to as "reseller" or "associate" programs--are a great way to get other people (called "affiliates") to promote your product or service for you. For every paying customer your affiliates refer to your site, you pay them a commission. And since you only pay when you make money, it's an extremely low-risk option.
Here's how it works: Your affiliates send visitors to your site using banner ads, text links, letters of referral and so on, while you track these referrals using special software. It's an extremely powerful way to grow your business because it automates your traffic generation. To get started with your own affiliate program, you need to:
>Establish your commissions. To keep your affiliates motivated, you should pay them 40 to 50 percent of your profits per sale.
>Get software to track the traffic and sales of your affiliates so you know what to pay them.
>Provide your affiliates with tools they can use to promote your products, such as e-mails, banners and so on.
>Recruit more affiliates. Look for sites that target your market, and invite them to become affiliates.
Affiliate programs are an ideal way to automate your traffic generation because other people are marketing your site for you. Your sales increase on a daily basis--but your affiliates do all the selling for you, and it doesn't cost you a dime until they send you paying customers.

Now, for the final step, let's talk about what you need to do to keep your traffic coming back to your site again and again.

Step 8:
Use e-mail marketing to attract repeat visitors. Getting lots of traffic to your site is great, but if you aren't collecting the contact information--the names and e-mail addresses--of visitors, you're wasting every single click. If visitors leave your site without buying your product, there's a good chance they won't ever be back--and you'll have absolutely no way of following up with them.
Remember: It can take up to seven points of contact to make a single sale, so you'll want to begin collecting visitors' contact information from day one using an opt-in form on your home page. Then send them e-mail messages to follow up and keep them thinking about your site. Need some ideas for e-mails you could send to follow up with your opt-in subscribers? Try these ideas:

>Monthly or bi-weekly newsletters that include tons of tips and information
>Free reports on topics your market would appreciate
>Answers to common questions people ask about your product
>Offers for products similar or complementary to ones you may have already offered them
>Free product trials that give potential customers a taste of what you have to offer
>A "downgrade" offer for a product that's less expensive or robust than your featured offer

Following up with the addresses you gather is quick, easy and simple with e-mail management and automation software. You can create e-mail messages called "autoresponders" that potential customers receive automatically as soon as they opt-in on your site--within seconds--no matter what time of day it is or whether you're even at your desk!
That's right: As soon as your visitors opt in, they'll start hearing from you on a regular basis without you having to deal with the stress of writing a ton of e-mails to individual addresses. This is a process you can put on autopilot from the very beginning.

Final Thoughts:
Obviously, we've covered a lot of ground in this article, so I think it's only fair I point out that, before you dive into any of these strategies, you'll need to do a bit more reading and research on each of these topics in order to understand these tactics in depth. What I've given you is simply a clear roadmap of exactly what you need to do first, second and third to test your website to maximize conversion rates and then roll out an effective traffic campaign that attracts swarms of potential buyers--automatically--for years to come. But reading more on each topic will help figure out exactly what you need to do for your site to make it a success.
Before I wrap up this article, I'd like to make one last point. Over the years, I've noticed a common thread that links all our most successful clients who have internet businesses: They have all focused on implementing one or two marketing strategies really well.
So don't feel like you need to become an expert in all the strategies I've covered here. Focus on becoming really proficient at one or two--because this may be all you need to dramatically increase your traffic--and sales.

By Derek Gehl
Derek Gehl is Entrepreneur.com's "E-Business" columnist and the CEO of the Internet Marketing Center, an internet marketing firm that has helped thousands of people learn to start and run their own online businesses.

Best wishes,
David Looney
4514 Hidden Creek
San Antonio,Texas
dldude@hotmail.com
Main Website: http://www.daves-ecom-biz.com/

Thursday, August 23, 2007

Push Button Letters

Sales Message Generation Software Reviewed by Andrea Collare
Push Button Letters http://getyourprofits.com/z/179/CD24226
Finally, a product that compels me to be systematic and efficient. The Sales Message Generation Software forces one to be not only an organized writer, but also an orderly thinker, which is a must in communicating copy effectively.

Several templates for sales letters are provided in which you can point and click on your choice. Try them all out if you like to see which one best fits your current needs. Once you get to the actual template, you simply answer the questions. If you need it to be, this entire system can aid you in, literally, a ?fill in the blank? manner. However, for those who wish to add their own creative flair, there is still plenty of room to ad-lib as long as you use Sanders structured guidance. Even the most scatter-brained writer will be able to utilize this method.

In addition to the step-by-step templates, Sanders inserts psychological motivators into the peripheral dialogue. A wealthy list of words are incorporated into the copy that will become your own. If you open your eyes and look around, you?ll quickly notice that you are surrounded by ads filled with these exact tried and true phrases which are based on a Yale study of persuasive language. Using this proven lingo, Sanders provides headline templates for your letters.

In Sales Message Generation Software, Marlon Sanders has taken a sometimes complex process and simplified it for the potential marketer. Using the formula he has developed, Sanders takes the reader by hand and leads him, or her, step by step through the process of writing a sales letter. This software contains a point by point method that is clear not only to the experienced but also to beginners. You truly do not have to be familiar with selling tactics. Sanders has already completed this legwork for you.

I am not an organized writer. In fact, my writings can be quite chaotic. The outline method combined with question and answer fill-in-the-blanks in this software was invaluable. Not only is it easy to follow, it was also a massive time-saver. Collecting ones business ideas can be a monumental endeavor not to mention having the ability to present them in an effective manner. This Sales Message Generation Software does just what it promises, it generates sales messages and letters, quickly and effectively, proficiently communicating information to your client.
--Andrea Collare

To go to the Push Button Letters website, click here http://getyourprofits.com/z/179/CD24226

Best wishes,
David Looney
4514 Hidden Creek
San Antonio,Texas
dldude@hotmail.com
Main Website: http://www.daves-ecom-biz.com/

Amazing Formula

Finally!!!!A Winning Formula for Making Money on the Web! http://getyourprofits.com/z/170/CD24226
e-Book Review of:
The Amazing Formula that Sells Products Like Crazy
Reviewed by Robert G. Gardner, Ph.D

Sure, you should know better, but how many times have you been a victim of the ?too good to be true? syndrome??I know I?m not the Lone Ranger when I?m on the receiving end of those ?Secrets of Getting Rich on the Internet!? e-mails that line up in my inbox.?They show up almost every day, with screaming subject lines that are rich with promise: ?Absolutely Guaranteed!???Surefire Success with Internet Marketing!? ?Easy Money through Web Selling!??And on and on.?

Sometimes I blow these messages away instantly, without even thinking about it.?Other times my curiosity (or boredom) gets the better of me and I open the file, follow the links, and spend a few minutes reading the hype.?Then I go away disappointed. Lots of sizzle, but I?ll have to pay a lot more if I want to taste the steak.?If it?s there at all! I?ve quickly reached the point where I don?t know who to trust or what to believe.?? If it looks too good to be true,? we?re told over and over again, ?it probably is.?? Sound familiar??
But, if you?re like me, you?re more than half serious about making money on the Internet.?You may have little more than a web page and a desire to earn more with your computer.?Yet, up to now there?s been no real plan, no method to the madness.?So you keep on searching for ?secrets? you can use?a little bit from this ?guru? and a little bit from that one.?All the while, you're wishing for that no-nonsense, soup-to-nuts system that really works. One that?s built from successful experience and that covers all the bases.?No illusions, no bottled smoke, no ?magic bullets?.?

Call off the hounds!? The search is over.?
I just discovered Marlon Sanders? The Amazing Formula that Sells Products Like Crazy. This carefully constructed, gem-packed e-book is the first common sense, how-to system on web-based product marketing I?ve seen yet.?And believe me, with all those spam e-mails coming across my desktop, I?ve become an expert on what doesn?t get it done for me!?

First off, Marlon makes no assumptions about his reader?s online sales know-how.?And he offers no guarantee that his system will make anybody millions from selling products on the web.?What he does produce is good, solid guidance (and there?s plenty of it) on cutting through all the crap and getting down to business on the Internet.?It?s a ?roll up your sleeves and do it? system that?s worked for others in the same boat I?m in. If I follow the formula, I?ll increase my odds for success. With a money-back guarantee.?That?s all anybody could ask for!?

Just like a friend talking to you from across the dining room table, Marlon speaks with passion and conviction about a subject he obviously knows a lot about. And he shatters every myth the so-called ?experts? have led me to believe about selling products on the Internet.?Here?s the biggest myth: Web marketing has to be complicated. ?It?s not rocket science,? Marlon tells us at the outset.??Then again,? he adds, ?rocket science isn?t what makes you money.?

No deep diving is required to get these pearls.?Every step in Marlon?s truly ?amazing? formula is ?powerful in its simplicity.??Here we have a ready-made cookbook for making money online, covering every aspect of web-site marketing.?The whole lifecycle of the marketing process is completely and clearly described for you, including how to: understand the important Internet money equation for implementing the formula, obtain hot product ownership, write the killer sales letter, get and build a list, generate leads, create repeat business, and increase your sales ratio.

It?s all there, in easy to digest sections that flow so smoothly you actually want to read on?and get to the next step.?Marlon?s system is packed with real-life examples, quick-hit lists of reminders and action items, and links to web sites for more information on a topic he?s discussing.?Need information on franchise laws??The book gives you the URL to click to and get the data immediately.?The amazing formula?s got it covered.?How about a mailings program??A web site is served right up.

Bottom line: The Amazing Formula that Sells Products Like Crazy really works.?It promises an ?amazing? formula for success and then delivers it to you in a way that will excite anyone looking to taste that steak behind the sizzle.?This is a must-read for e-business entrepreneurs interested in learning from a pro at web-site marketing.
--Robert G. Gardner, Ph.D

To go to the Amazing Formula website, click here http://getyourprofits.com/z/170/CD24226

Best wishes,
David Looney
4514 Hidden Creek
San Antonio,Texas
dldude@hotmail.com
Main Website: http://www.daves-ecom-biz.com/

Sunday, January 28, 2007

How To Create Emotionally Irresistible Web Copy

If you want to outrageously successful in selling anything with your sales copy, you should focus your message on hitting your prospects' every emotional "hot buttons" to make them pumped-up enough to respond and give you their money.Because people make buying decisions based on emotions, not logic.I don't care if your market are CEOs of Fortune 500 companies with years of college education, or rocket scientists with off-the-scale I.Qs...As long as they're humans, they're still mainly using their emotions when making any buying decision.Because it's human nature. They can't resist it.That's not a big secret at all, but most people still don't have a clue on how to effectively stir their prospects' emotions to make them want their products or services then buy without hassle.

Actually, making your web copy more emotionally appealing is simple. Here are 3 surefire steps to do it:

Step 1: Find Their Demands or "Hot Buttons"
You should dig deep into your prospects' life and uncover their deepest desire. I mean, find out what they really want. Do they have dreams they want to achieve? Do they have really painful problems they desperately want to get rid as fast and as easy as humanly possible? Find them out.But how to do it? The answer is : RESEARCH them to the outrageous extreme!
Here are some of my favorite ways to research:
- Go to their favorite discussion forums and take notes on their posts.
- Survey them.
- And practically read everything they read including websites, ezines, offline magazines, and even your competitors' ads and sales letters... especially the successful ones!
Once you gathered enough data about their demands, the next step you should do is...

Step 2: Channel Those Demands to Your Product or Service
Explain them, in great detail, how your product and service can help them achieve their sweetest dreams or solve their worst problem, how fast and easy it'll be, etc.
Create a vivid mental picture in their mind of how wonderful it'll feel to achieve their dreams as the result of using your product or service. Describe the benefits in great detail until they can "see and feel" the pleasures.

All right, by now your prospects should be so pumped-up they could head-butt their computer monitor if they don't get their hands on anything you have to sell, right?
Not so fast...
You see, no matter how good you explain the benefits to them, no matter how great your claims are, if they don't believe you, they'll not respond...
So the last step is...

Step 3: Proof Your Claims
One of my favorite ways to do it is by using many specific testimonials.
Testimonials that can back your promises up are the best. Here's how to get it: Ask your existing customers about their results from using your product (usually 1-2 months after they buy). Don't just ask about what they think about it, ask them for specific results!
Sure, you might get less testimonials if you ask them to tell you their results, because most of your customers are very likely will never use your product at all after they buy. This is absolutely true if you're selling information products such as ebooks, home study courses, etc.

So you can consider to ask for testimonials TWICE. The first one is asking for their opinion about your product, usually sent 1 or 2 weeks after they buy, then 1 or 2 months later, send them another email asking them for the specific results they get from using your product or service.

This time you educate them on how to write "killer" testimonials. Tell them you want their success story, give them some examples of good testimonials and describe what kind of testimonials you want to hear from them.

You can also motivate them to do it by offering some valuable bonuses for taking their time to send you their success stories.

Another way to proof your claims are by using pictures. For example, if you're selling bodybuilding or weight loss products, using "before and after" pictures should be effective to proof your claims.

Bottom line, you should give your prospects as many reasons as possible to believe your claims or they won't take your promises seriously!

If you follow this simple formula, you'll make your sales message more emotionally appealing to your prospects and they'd be more excited to pay you for your products or services.
Closing the sale would be much easier !

Now this really is cool.......
It's software that lets you fill-in-the-blanks, click a button and poof! You have an instant sales letter for your product or service.You get a sales letter nicely formatted on a webpage with a fully customized design when you're finished.You can check it out at: http://getyourprofits.com/z/179/CD24226

I bet you can get a better job, start a more successful business, promote your group or organization with more success -- or help your kids be more successful in life! Go here to learn how: http://getyourprofits.com/z/264/CD24226/

Best wishes,
David Looney
4514 Hidden Creek
San Antonio,Texas
dldude@hotmail.com
Main Website: http://www.daves-ecom-biz.com/

P.S. If you want to get a great deal of insight into creating and selling your own problem-solving info product, I have an inexpensive"gets-you-started" intro crash courses at: http://getyourprofits.com/z/271/CD24226/

Saturday, January 27, 2007

Become A Persuasive Web Writer

One major flaw I see with websites is that the owners don't put much effort into their writing. This can make a HUGE difference in your sales, whether you're an affiliate or you sell your own products.

The best web writing book I've ever read is a book called "Make Your Content Presell!." PREselling is the process of building credibility through your writing and it's especially important to learn if you are an affiliate (i.e. someone who refers another company's products and earns commissions.)

This vital lesson is not emphasized enough and is a big reason why many people never learn to make money on the Net. It's an excellent read.The best part...It's free and you can download it
here: http://mycps.sitesell.com/dldude1220.html

P.S. If you want to get a great deal of insight into creating and selling your own problem-solving info product, I have an inexpensive"gets-you-started" intro crash courses at: http://getyourprofits.com/z/271/CD242226/

Clickbank Megga Mall is the "BEST" collection of all ClickBank has to offer! Just enter in your search and bring up the best items Clickbank has! Get your own Megga mall and get 50% plus commissions on great products..... take a look!http://tinyurl.com/voacb

Best wishes,
David Looney
4514 Hidden Creek
San Antonio,Texas
dldude@hotmail.com
Main Website: http://www.daves-ecom-biz.com/

Friday, January 12, 2007

Why Aren't You Making a Ton of Cash as an Affiliate?

5 keys to you becoming a successful affiliate:

1) HAS THE OWNER OF THE PROGRAM DONE HIS OR HER RESEARCH? Before you become an affiliate for someone, you want to know one major thing. You want to be very sure they've taken the time to test their whole sales process! Have they invested some of their own time and money into fine-tuning and improving their sales letter until it really converts visitors into buyers? Is their ordering process simple for your prospects to navigate? The last thing you want to do is spend a lot of your time and money to generate traffic to a sales letter that can't sell its way out of a paper bag, right? One way to figure this out is to use a little common sense. How does the sales letter affect you? Is it professional? Does it suck you in? Do you find you can't stop reading it because you just need to know how this product can help solve the problem it's saying it can? Does it make you want to buy? The last thing you want to do to the lifeblood of your business (your prospects) is sell them "junky" stuff.

2) $25 MINIMUM You should pick a product that pays you at least $25 for each sale. Unless you become an affiliate for more than one product (we'll touch on this point a little later), stick to the $25 as a minimum price point so you can take your advertising costs out and still make a profit.

3) FREE TO JOIN It must be free to join an affiliate program. If they are charging you to join, or require you to buy their product first, it's not an affiliate marketing program.

4) WHERE TO FIND GOOD AFFILIATE PROGRAMS A great place to start is Clickbank. They have one of the largest affiliate marketing programs you can find. Just go to http://www.clickbank.com and get a clickbank ID. At Clickbank's home page, go to "Earn Commissions" and search for products that fit you and your site. They are even ranked in order of popularity. That's another sign of whether it's a program worth your time. Another place you can go is http://www.lifetimecommissions.com . Amazon has a good affiliate marketing program. Go to http://www.amazon.com and click on "Join Associates" near the bottom of the page. You won't get as much of a commission for each sale as you will from Clickbank or Lifetime Commissions but it does accumulate over time.

5) USE A CONTENT SITE The real key to being successful with affiliate marketing is to develop a good content based website and weave your affiliate links into all your content. You want to "pre-sell" your prospects rather than "sell" them. Leave the job of "selling" to the sales letter page you are transferring them to.

Your job is to provide your prospects with good, quality content regarding whatever they are interested in. Inside this information, when it's relevant, just "recommend" that they click to an offer you honestly believe will be of immense help to them. Wouldn't you rather have a friend recommend you something of value and allow you the time to consider whether it's right for you rather than be "sold"? Everyone who visits your site feels the same so remember this.

We mentioned earlier that we'd discuss becoming an affiliate for more than one product and how it affects the minimum commission you're willing to accept. If you put together a content site as we're recommending, the $25 minimum isn't as critical. Of course, you'd like the maximum, fair commission possible, but if you have 15 or so programs you're recommending, you can offer quality products for less. If one of your products brings you $10-$15 in commission and you have some others paying you $25, $75 or more, you can see you're averaging a good return over-all.
Why aren't you making a ton of cash as an affiliate? Follow these 5 points and I see big profits in your future!

The Netwriting Masters Course is the first and only course that shows you how to get the whole process correct... and it's free! Go there now.....http://netwriting.sitesell.com/dldude1220.html

While there are numerous affiliate networks, Clickbank is one of my favorites! You can join free, search their extensive lists of affiliate sites, select those your interested in, put in your clickbank nickname into their link and promote that link! The typical commission is 50%!
Check it out now.....http://tinyurl.com/voacb

Have a great day!
David Looney
4514 Hidden Creek
San Antonio,Texasdldude@hotmail.com
Main Website: http://www.daves-ecom-biz.com/

Wednesday, January 10, 2007

Netwriting Masters Course

Hi,
Want to sell more on the Net? Write better?

The power is in your words! Unfortunately, at least 98% of small business sites start "at the end"... the sale. Great Netwriting is actually far, far more than writing great sales copy. Before you write to sell, take an order, clear a credit card and ship a product... You need traffic. PREsold traffic. And sales copy does not do that. That is why effective Netwriting is really a two-step process... PREsell, then SELL. And that requires two different kinds of writing...
1) Write to PREsell.
2) Then, and only then, write to SELL.
The most important step (#1) has been virtually ignored by all who write about writing on the Net.

Now for the good news... you can do this. How? Take The Netwriting Masters Course. It is the only book about Netwriting that covers both PREselling and selling (every other book on Netwriting focuses only on writing to sell -- this itself is a reflection of that "starting-at-the-end" philosophy). And now for the best news of all... The Netwriting Masters Course is free. Effective Netwriting (i.e., the kind that generates income) is indeed something that anyone can accomplish. There is nothing magical or complicated about it. And you don't need an English degree or literary genius to do it. You just need to follow the right process, the correct steps. And that requires you to make the critical offline-to-online business mindshift from "location, location, location" to... "Information, information, information!" Surfers on the Net are not looking for you or your business. People search for information, for solutions. So give them what they want. Well before you make your first sale, provide the information (i.e., high value content) that people are searching for, in a way that the Search Engines like.
Create content that OVERdelivers what your visitors seek! Change the Process to Change the Results Most small businesses fail on the Net because they prepare to sell and collect money, before they have provided what their visitors are searching for... information. These small business owners build a Web site to sell and somehow figure that traffic will just show up and be willing to buy or hire immediately. Wrong thinking... wrong process... no results! It's like pushing a string. You have to pull instead... pull targeted visitors into your site, PREsell them... then, and only then, sell. Let's boil it down to four simple steps...

1) Create the information that your prospective customers want.
2) Attract targeted traffic -- win the Search Engine wars!
3) PREsell your visitors -- build confidence (people buy from those they trust).
4) Convert traffic to dollars -- sell (whatever that may be... hard goods, e-goods, services, even clicks on Google ads).

As you can see, the first three steps involve a completely different kind of Netwriting. Write to deliver what humans want... information. And write for two audiences, the Search Engine spiders and the humans. The 2% of small business owners, who succeed on the Net, build targeted, interested traffic first. They do this by providing the type of high value content that their visitors are searching for and that the Search Engines like. Next... these smart business owners PREsell ("warm up" their visitors) through excellent theme-based content that is related to the concept of their product or service (or the ones they represent). This type of content builds trust and an "open-to-buy" in their visitors' minds. Then, and only then... the winning 2% introduce their benefit-focused sales copy to convert their "PREsold" visitors into enthusiastic customers. This is critical, so let's repeat... Only after you attract targeted visitors and PREsell them, are you then ready to monetize!
To date, all the attention about writing-for-the-Net focuses on only one of the four key steps, the last one. Yes, that last one is an important one (it can literally triple sales... or destroy all your good efforts if you write terrible sales copy). But sales copy only gets a chance to shine after your PREselling content gets the first three steps "right/write."

The Netwriting Masters Course is the first and only course that shows you how to get the whole process correct... and it's free!
Join the "Top 1%" on the Net. PREsell with information-packed content, then sell with benefit-focused sales copy, smoothly converting your visitors into customers. This "1-2" power strategy is the core to building traffic and earning income on the Net. Right thinking... right process... profitable results! You can do the same......go there now!
http://netwriting.sitesell.com/dldude1220.html

Best wishes,
David Looney
4514 Hidden Creek
San Antonio,Texasdldude@hotmail.com
Main Website: http://www.daves-ecom-biz.com/

P.S. If you want to get a great deal of insight into creating and selling your own problem-solving info product, I have an inexpensive"gets-you-started" intro crash courses at: http://getyourprofits.com/z/271/CD242226/

Clickbank Megga Mall is the "BEST" collection of all ClickBank has to offer! Just enter in your search and bring up the best items Clickbank has! Get your own Megga mall and get 50% plus commissions on great products..... take a look!
http://tinyurl.com/voacb


Sunday, January 7, 2007

Cash Like Clock Work

Hi,
If you want a lot more great strategies, methods, and tools to GET NEW CUSTOMERS, sell your stuff and mine the back end, you gotta lay your hands on the renowned Cash Like Clockwork System.

1. It's the most in-depth, comprehensive, A to Z System in its class. That's why it's different
from everything else.
2. It has audio for your car, video to watch on TV,manuals to read in bed or at lunch.
3. It ain't gonna be at the price it's at now for much longer. I'm planning on more than doubling
the price before long.

To get your copy, go here: http://getyourprofits.com/z/265/CD24226/

************************
Push Button Sales Letters
************************
Now this really is cool!
It's software that lets you fill-in-the-blanks, click a button and poof! You have an instant sales letter for your product or service.
You get a sales letter nicely formatted on a webpage with a fully customized design when you're finished.
You can check it out at: http://getyourprofits.com/z/179/CD24226

*************************
Crash Course In Marketing
*************************
I bet you can get a better job, start a more successful business, promote your group or organization with more success -- or help your kids be more successful in life!
Go here to learn how: http://getyourprofits.com/z/264/CD24226/

*******************************************************
Article: Exactly How I Got 2.8 Million Visitors (Step-By-Step)
*******************************************************
Go anywhere in the world.
Find 102 people who surf the 'net in English.
One of them has been to Marlon Sanders' web sites.
(Add that up and it's 2.8 million true unique visitors.)
Think about this... Go out on a busy street anywhere in your City. 1 out of every 102 people you see there will have been to one of Marlon's web sites -- and you can do the same thing anywhere in the world, as long as you're looking at people who surf the 'net in English.
What do you care? Because first Marlon's going to PROVE it to you.
Second, he's going to show you step-by-step in detail, exactly, specifically how he did it.
No smoke and mirrors! Everything is revealed! No one has ever done this before. No one has revealed everything.
If you want to get more visitors to your web site, check this out now.
It's definitely not the "same old, same old."
Here's the URL: http://dldude1220.marlonsand.hop.clickbank.net

Best wishes,
David Looney
4514 Hidden Creek
San Antonio,Texas
dldude@hotmail.com Main Website: http://www.daves-ecom-biz.com/

How to Get Ideas For Your Own Products

Hi,
This weekend I dropped by Circuit City to buy a couple electronic gizmos.
While there, I noticed they had these totally smoking hot new DVD RECORDERS.
You heard right. These puppies are not justplayers.... they record!
I felt this big rush of excitement as I thought,"Wow, this makes it brain dead simple to transfersome of my old VHS speeches to DVD. Not to mention, the ability to record TV
programs straight to DVD.
"What's more, I can plug my video camera right into the front of it using the i-link (firewire) thingy and record video straight to DVD. How handy!
So I whipped out my debit card and snagged myselfone of 'em.
When I got home, the fun began. I hooked it up. Pushed record and... BLAMMO!!
All I got was an error message saying I had to take the DVD through set up.
I tried and tried. Couldn't do it. To say it wasn't "intuitive" would be an understatement.
I took a break. Got frustrated. Decided to read the stupid manual.
Of course, I have a cable box. And NONE of the hook up instructions covered how to hook it
up if you had cable. Arrggghhh! So I go back to the store I bought it from and asked for instructions. I bought a bunch more cords and stuff. Hooked it up like the guy at the store said....... NOTHING!
So, I actually went to a DIFFERENT store and bought another one, planning on returning the first one.The second one had the same exact idiot set upscreen and manual as the first one.
Different product. Same manual! Geez Louise...............
Now, I'm already missin' more hair in the middle of my head than I'd quite honestly prefer. ButI'm pretty sure now I'm missing even more. 'Cause I started pulling it out!
Well, it still doesn't work!

Why am I telling you this story? Because I went to the bookstore and bought a book about hooking up this kind of stuff. Didn't solve my problem. But what it shows is that when people have a problem causing them aggravation, they'll pay to fix it. And every aggravation you have isan opportunity to make money by selling something that fixes the aggravation.

The other thing I can tell you is that there are only three basic things we sell: Time, money and energy. Whatever you sell either saves people time, money or energy (for example, eliminating frustration). Or it helps the person have more of thoses things in some way or the other.
The next time you are about to pull your hairout, here's what I want you to think, "Someone is going to make a fortune by solving this problem." And sooner or later, maybe a problem will come along where YOU decide to be the one who solves it and makes a fortune doing so!
THAT is how you get great ideas for your own products!!

Best wishes,
David Looney
4514 Hidden Creek
San Antonio,Texas
dldude@hotmail.com Main Website: http://www.daves-ecom-biz.com/

P.S. If you want to get a great deal of insight into creating and selling your own problem-solving info product, I have an inexpensive"gets-you-started" intro crash courses at: http://getyourprofits.com/z/271/CD242226/

Friday, January 5, 2007

Affiliate Products....Sell Products & Services

At my website, I stated that there are 5 things you have to have in order to be successful on the internet, the first was "sell products or services that are wanted and in demand".
***************Getting Started***************
Finding an Affiliate Program to work with, or coming up with your own idea for a product-based website, is the easy part. Honestly, it is. You can simply visit one of the many Affiliate Networks on the internet, and browse through the programs until you find one that catches your interest. Or you could just as easily start with something YOU are passionate about or experienced with. All you have to do is PICK a topic, or a product - and you can fine tune your plans for the project from there.
Often, when people think of a great idea for a website - or any type of business, they are immediately put off by the amount of competition. DO NOT let that deter you.
Affiliate sites are great because they are ready made,proven, and very easy to get into!
While there are numerous affiliate networks, Clickbank is one of my favorites! You can join free, search their extensive lists of affiliate sites, select those your interested in, put in your clickbank nickname into their link and promote that link! The typical commission is 50%!Check it outnow.....http://dldude1220.reseller.hop.clickbank.net/
Start your internet business with affiliate programs, and as you bring in money, then you can invest into more products and add them to your new "Sitebuildit" website!

Clickbank Megga Mall is the "BEST" collection of all Clickbank has to offer! Just enter in your search and bring up the best items Clickbank has!Get your own Megga mall and get 50% plus commissions on great products. http://tinyurl.com/voacb After you have chosen some of the products, add them to your website you will build with Sitebuildit! By now you have chosen some products or even better,you have chosen to have your own affiliate Megga mall!
Now its time to put your products in a profit pulling website!In my next post, I will provide you with more info about building a profit pulling website!
Have a great day!
David Looney
4514 Hidden Creek
San Antonio,Texas
dldude@hotmail.com Main Website: http://www.daves-ecom-biz.com/